Freyr Logo

Freyr | Asgard Retail AI

Next-Gen AI Platform

One Agent Team, Every Brand You Run
Agent-Native Multi-Brand Commerce Management

Freyr is built on an agent-native architecture for teams running multiple brands across multiple channels. Every brand gets its own AI agent watching sales, inventory, and marketing performance, with cross-brand data converging in one place — so a small team can carry a full brand portfolio.

Product Preview

Inside the Freyr Multi-Brand War Room

Every brand's operating status in one interface, with agents proactively reporting what happened to each brand today.

Freyr AI team — exception triage
Freyr AI team — exception triageFreyr AI team — inventory adjustment pending approvalFreyr AI team — order summary
The agent gathers today's exceptions, ranks them by severity and proposes an order of work

Unified Multi-Brand War Room

Connect every brand's storefront through Shopline. Orders, inventory, payments and invoice data aggregate into one place automatically, eliminating the silos between brands. Support for further sales channels is on the way.

  • Multi-storefront Shopline integration
  • Orders, inventory and payments in sync
  • More channels coming

A Dedicated Agent per Brand

Each brand runs its own agent, continuously monitoring revenue, traffic, and inventory shifts. When something looks off, it explains what happened and why in natural language — no waiting for someone to dig through reports.

  • Proactive sales anomaly detection
  • Cross-channel marketing ROI analysis
  • Consumer segmentation and repurchase cycles

Cross-Brand Recommendations

Agents turn cross-brand data into actionable calls — which brand needs restocking, which items to reprice, and where marketing budget should shift.

  • Inventory restocking timing
  • Competitive analysis and pricing strategy
  • Cross-brand marketing budget allocation

AI Retail Toolkit

Powered by the Yggdrasil open-source ecosystem, featuring dozens of curated MCP Services and SKILLs designed for retail scenarios — enterprise-grade AI capability for your agents, no technical expertise required.

  • Shopline MCP Server integration
  • GA4 + Meta Ads analytics
  • RFM consumer segmentation model

Multi-Brand Commerce Groups

Multiple in-house brands each selling through Shopline, needing unified visibility into every brand's sales performance and inventory status.

Every brand, one war room

Brand Operations Agencies

Serving several client brands at once, each with its own channels, inventory, and marketing rhythm. Freyr gives every brand an independent agent that never crosses wires.

An independent agent per brand

Fast-Growing Challenger Brands

Brands and SKUs multiply faster than headcount, and reading reports by hand stops keeping up. Freyr keeps an agent watching every brand and surfaces anomalies without being asked.

An agent watching, always

Explore Other Asgard Products

Discover the full Asgard product line — from Heimdall for media & PR, to data insight with Mimir, workflow orchestration with Odin, and multi-agent execution with Sindri

Let an agent team run your brand portfolio

Start Your AI Evolution Journey